BA (Hons) BUSINESS MANAGEMENT

Description

Course Plan: 3 years

I year
• Business Accounting
• Business Analysis
• Business Environment
• IT for Business
• Law for Business
• People and Organisations
• Principles of Marketing

II year
• Consumer Behaviour
• Entrepreneurship and Innovation
• Human Resource Management
• International Marketing Management
• Marketing Communications
• Marketing Planning
• Operations Management
• Personal Development
• Strategic Management

III year
• Strategic Management
• International Trade, Finance, and Investment
• Business Research Project (year-long)
• International Business
• Managing Small and Medium-sized Enterprises

BACHELORS IN BUSINESS ADMINISTRATION

Description

BBA program allows gaining a

BA (Hons) BUSINESS MANAGEMENT

Course Plan: 3 years I year • Busin

BACHELORS IN COMMERCE ANNAMALAI UNIVERSITY

Description

Bachelors in Commerce from A

BA

BA

BCA

MBA

MBA

MCom

MCom

MA

MA

MSc

MSc

MSW

MSW